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Watsonville
December 5, 2025

Prevedelli Farms Approaches 80 Years

Woman holding a flat of berries in a berry warehouse
In October, as part of the annual Open Farm Tour, Prevedelli Farms invites the public to celebrate its eight decades of operation.

Staying with Sumano’s

In 2012, Edgar Sumano made the decision to come to Watsonville and begin working at his father’s bakery.

What should Watsonville look like in 2040? Voters might get a say in 2022

Watsonville measure
WATSONVILLE—A group of about 25 farmers, environmentalists and community leaders gathered at the Watsonville Nature Center on July 8 to officially kick off a...

City closes first period of cannabis applications

cannabis
WATSONVILLE—A total of 18 cannabis license applications, spanning across all fields of the industry, have been submitted to the City of Watsonville in time...

City’s initial pandemic budget report brings optimism

Watsonville
WATSONVILLE—The Covid-19 pandemic has not yet been as harsh on Watsonville’s economy as predicted, but Finance Department Director Cindy Czerwin at Tuesday’s City Council...

Bamboo Giant offering first-ever nighttime walkthrough experience

Located on a busy thoroughfare between Aptos and Watsonville, Bamboo Giant Nursery and Gardens (BGNG) could easily be driven past without a second glance.  But...

Biden, in a push to phase out gas cars, tightens pollution rules

Biden
WASHINGTON—President Joe Biden on Thursday announced a multistep strategy aimed at rapidly shifting Americans from gasoline-powered cars and trucks toward electric vehicles—a central part...

Paycheck Protection Program again under scrutiny after list of recipients released

paycheck protection program watsonville
The half-trillion-dollar loan program advertised as a lifesaver for the country’s struggling small businesses is again under fire after the Small Business Administration on...

City readies for renewed negotiations with PV Arts for Porter Building

Porter Building
WATSONVILLE—The city of Watsonville is expected to resume negotiations with the Pajaro Valley Arts (PVA) Council for the sale of the Porter Building after...

Kitchen incubator celebrating five years

El Pajaro Community Development Corporation's Commercial Kitchen Incubator, 412 East Riverside Drive in Watsonville, will celebrate its fifth anniversary with Tacos and Tapas on Aug. 23 from 6-9 p.m.
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Aptos takes down Watsonville in battle of the ‘Black and Blue...

At one time in the teams’ long history, Aptos and Watsonville were nemesis on the gridiron as members of the Santa Cruz Coast Athletic...