Food service industry faces unprecedented labor shortage
Two weeks ago, Amelia Loftus, owner of Hidden Fortress Coffee Roasting, was on the brink of closing her cafe in Watsonville just shy of...
New Watsonville shop features vintage clothing, candle making and more
After researching and running multiple pop-up venues, Eve Ayala and her wife, Teresa Madrigal, have swung open the doors to their new shop, TBH...
Stay loyal, stay local: Gift ideas from around the Pajaro Valley
Looking for places to shop for loved ones this holiday season? You don’t have to rely on Amazon or other large retailers—instead, look into...
Miches and Ceviches grows from humble, online beginnings
WATSONVILLE—A little more than a year ago, Perla Pineda said she had a thought in the back of her mind that would not let...
Wargin Wines moving production from Watsonville to Gilroy
After nine years, Wargin Wines will be moving its production and tasting room out of Watsonville—at least for the time being.
The winery, which was...
Hidden Fortress opens second Watsonville shop
WATSONVILLE—Hidden Fortress Coffee Roasting has opened a new branch in the Cabrillo College Watsonville Center at 318 Union St.
They started roasting coffee in 2012...
County still weeks away from opening restaurants for dine-in service
SANTA CRUZ COUNTY—Though some rural counties are allowing restaurants to open for dine-in service, Santa Cruz County officials are still several days away from...
Watsonville restaurants open for delivery and takeout
WATSONVILLE—Scores of restaurants around Watsonville have been hit hard by the outbreak of COVID-19. With shelter-in-place orders in effect, residents are asked to stay...
Aptos takes down Watsonville in battle of the ‘Black and Blue...
At one time in the teams’ long history, Aptos and Watsonville were nemesis on the gridiron as members of the Santa Cruz Coast Athletic...




















