Stay loyal, stay local: Gift ideas from around the Pajaro Valley
Looking for places to shop for loved ones this holiday season? You don’t have to rely on Amazon or other large retailers—instead, look into...
Small businesses look to holiday shoppers for support
WATSONVILLE—On Nov. 28, Watsonville joined the annual nationwide shopping movement known as Small Business Saturday, which aims to encourage shoppers to support businesses in...
Gov. Newsom announces assistance for Covid-impacted businesses
SACRAMENTO—Gov. Gavin Newsom on Monday announced that the state will provide temporary tax relief for eligible businesses that have been impacted by Covid-19 restrictions.
Under...
Church Christmas Tree Farms open for business
ROYAL OAKS—Last year, Church Christmas Tree Farms celebrated its 60th year. The family-owned business, now run by Glenn Church and his two sons, has...
Four Winds Growers sees uptick in sales during pandemic
Four Winds Growers, a fourth-generation, family-run business in Watsonville specializing in citrus trees, has seen major growth in sales since the start of the...
Council approves parklet pilot program
WATSONVILLE—With the Covid-19 pandemic—and the restrictions on businesses that have come with it—sticking around for the foreseeable future, the City of Watsonville is hoping...
Regulations could pinch crab fishermen
MOSS LANDING—As commercial crab fishermen prepare for the season to begin on Nov. 1, they are also grappling with a strict set of new...
Community voices support for PV Arts Porter Building pitch
WATSONVILLE—More than two dozen community members at Tuesday night’s Watsonville City Council meeting showed resounding support for the Pajaro Valley Arts Council’s planned rebuild...
Covid-19 restrictions loosen as Santa Cruz County sees fewer cases
SANTA CRUZ COUNTY—California health officials on Tuesday moved Santa Cruz County into the less restrictive “Moderate” or Orange tier, meaning that several businesses can...
City closes first period of cannabis applications
WATSONVILLE—A total of 18 cannabis license applications, spanning across all fields of the industry, have been submitted to the City of Watsonville in time...
Aptos takes down Watsonville in battle of the ‘Black and Blue...
At one time in the teams’ long history, Aptos and Watsonville were nemesis on the gridiron as members of the Santa Cruz Coast Athletic...
